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According to the most recent WebWatch report for theatrical trailers, Yogi Bear holds a 7.67% share of opinions, which puts it behind only TRON Legacy and Machete. In the report for unreleased films, the Warner Bros. release ranks 12th with a 2.46% share of opinions and a disconcerting 542 positive opinions vs. 272 negative opinions.
Yogi Bear certainly has its work cut out for it since it's opening on December 17, the same day as TRON Legacy. The latest TRON trailer inspired great reactions online, while Yogi Bear is off to a weak start. Luckily, with theater chains expanding their 3D capabilities at a healthy pace there should be room for two major 3D releases during the same weekend. There won't be too much overlap between the two flicks, because TRON's trailer plays as dark and brooding and that may keep families with young children away.
Yogi Bear opens a week after Chronicles of Narnia: Voyage of the Dawn Treader and Gulliver's Travels hits theaters on December 22. Both of those films will dilute Yogi's audience slightly, but there's always a need for family entertainment during the holiday season. It'll be a case of healthy competition.
Funny but forgettable
When a bomb explodes before Bruce Willis, his cheekbones are highlighted with ash. When one explodes before Will Ferrell, he collapses in a puddle sobbing, "I've got blood blisters on my hands! I call bullshit on that!" The joke isn't just that he's a wuss (he is), it's that movie violence never measures up to the human pain of the real thing. Does The Other Guys measure up to a dumb summer comedy? Sure: it's dumb and consistently funny, and the weekend high in Manhattan is 88° which means the sizable audiences who'll escape to the movie theater for some air conditioning will find The Other Guys as good and fleeting as a street corner popsicle.
In dog years (or dog days of summer years), it's been eons since big-ticket action films were pure, raw action. (Though Sylvester Stallone is out to change that with The Expendables.) Instead, in a nod to audiences who fake-gripe that, "There's, like, no way he could have survived all those bullets, man!" Hollywood's made action flicks where comedians joke through hailstorms of lead, where there's no risk that Seth Rogen might actually die and, therefore, no real thrill or flutter of tension.
Into this mock-machismo climate struts--or really, tiptoes--Will Ferrell, who's spent his career lampooning masculinity. He's either under the bar (Step Brothers, Elf) or far, far over it (Anchorman, Talladega Nights). Here, he's femme. According to sour new partner Mark Wahlberg, demoted to a desk job after accidentally capping Derek Jeter in the knee during Game 7, even the sound of Ferrell's pee is feminine. Wahlberg is half a foot shorter than Ferrell, but he makes up for the height with a glower that could kill pigeons. His career's being kneecapped by this namby pamby transfer from Forensic Accounting who drives (gasp!) a Prius, which in this world is like cruising in a Barbie bike. (Quick! Somebody warn Leonardo DiCaprio!) And now while real cops Damon Wayans Jr. and Rob Riggle, and superstar cops Samuel L. Jackson and Dwayne "The Rock" Johnson are out cracking skulls, these two are stuck at NYPD headquarters where Ferrell whistles the theme to I Dream of Jeannie while Wahlberg plays solitaire and grumbles.
With the entrance of shyster stockbroker Steve Coogan (whose motto is "Live for Excess!") and the $32 billion lost investment he's scheming to recoup, director Adam McKay gives this undynamic duo a chance to prove their mettle. Problem is, no one else cares, not Captain Michael Keaton (having a lark) and definitely not the audience. How can we when even McKay and co-writer Chris Henchy's script would rather squander time on Ferrell's sonorous Irish singing and supremely hot wife, Eva Mendes? (It's meant to be funny that the goon treats her like garbage despite having a doctorate and a killer push up bra, but that joke wears thin fast.)
At least unlike those uppity, over-achieving women, the movie knows its place as multiplex fast food. Or does it? At the credits, McKay runs infographics on real life Ponzi schemes, as if to suggest all the earlier shenanigans were just a warm-up for some learning. And it turns out that fact still beats fiction. While Coogan's scrambling for $32 billion, McKay reminds us that Bernie Madoff swiped double that ($64.9 billion). Of course, by this moment in the running time, choppers have now exploded next to Ferrell and left him without a scratch; they're fittingly harmless in a movie that will sell you anything for a laugh.
Distributor: Columbia
Cast: Will Ferrell, Mark Wahlberg, Dwayne Johnson, Samuel L. Jackson, Steve Coogan, Andy Buckley, Ben Schwartz and Anne Heche
Director: Adam McKay
Screenwriters: Chris Henchy and Adam McKay
Producers: Patrick Crowley and Jimmy Miller
Genre: Action/Comedy
Rating: PG-13 for crude and sexual content, language, violence and some drug material.
Running time: 107 min
Release date: August 6, 2010
Third bite's a charm
Fans feuding over Team Edward and Team Jacob can put down their fangs. After Eclipse, both fans will convert to Team David Slade. The first-time-to-the-franchise director combines his experience with violent vampires (30 Days of Night) and impassioned teen girls (Hard Candy) to create the series' most balanced and fun vam-rom-drama. Twihards will embrace it as the first installment to live up to their imaginations (which, frankly, have always been better than either the movies or Stephenie Meyer's prose) and Summit can breathe easy that the saga of Bella Swan still has momentum going into the fourth and fifth (and final) flicks.
Slade's challenge is to navigate a novel that leaps from blood to tears, from a newly made bloodsucker (Xavier Samuel) slaughtering Seattle to Bella's (Kristen Stewart) literally eternal love triangle between Robert Pattinson's clenched-jawed sparkle-vamp and Taylor Lautner's huggable werewolf. Eclipse is about extremes: it opens with a vampire attack, then cuts to Stewart and Pattinson snuggling in a meadow reading Robert Frost's "Fire and Ice," a metaphor for the choice she has to make between warm-blooded wolves and the ice-cold undead. If tweens miss the symbolism, it's repeated in every other scene. (The best is when Lautner snipes, "Let's face it, I am hotter than you.")
Eclipse has its cheesecake and eats it, too. Like New Moon, it's heavy on topless shots of barely legal Taylor Lautner, but now Pattinson grumbles, "Doesn't he own a shirt?" It's winking melodrama that lets fans smile and critics snort with glee.
Not much happens in Eclipse. In their first scene, Pattinson and Stewart have this exchange: "Marry me." "Change me." 100 Minutes later, they're still having the same conversation, but Slade doesn't let the emo inertia drag. Since his leads are still more mannequins than actors, he physicalizes their emotions: Pattinson furiously peels out of parking lots, Lautner-in wolf form, as big as a horse-charms Stewart into petting his fur.
Though the first half hour struggles to shake off the dour New Moon vibes, this is likable fluff, junk food without regret. Reluctant boyfriends have a few minutes of the wolf pack's bros-before-emos tumbling. Reluctant chaperons will be happy that all of the adults note that Bella and Edward's romance is too obsessive. Reluctant history buffs will delight in the Civil War era reenactments. (Okay, that one's a stretch.) And conservative abstinence advocates will thrill at a teen flick where the guy wants to wait for marriage. As he tells his hot-and-bothered girlfriend, he comes from a different culture of front porches and lemonades with the family. Can he be a 109-year-old virgin? Teen abstinence group True Love Waits: have I got a poster boy for you. And trust me, he makes the ladies swoon.
by Amy NicholsonDistributor: Summit Entertainment
Cast: Kristen Stewart, Robert Pattinson, Taylor Lautner, Bryce Dallas Howard, Ashley Greene, Peter Facinelli, Jackson Rathbone and Kellan Lutz.
Director: David Slade
Screenwriter: Melissa Rosenberg
Producers: Wyck Godfrey, Greg Mooradian and Karen Rosenfelt
Genre: Drama/Romance/Fantasy
Rating: Rated PG-13 for intense sequences of action and violence, and some sensuality.
Running time: 124 min
Release date: June 30, 2010
Release Date: 2010-07-14 · Running time: 108 minutes